Coaching Services
Train with purpose. Perform with confidence.
Every athlete starts with a consultation and goal-setting session, where we break down the specific demands of your target events. Using your training history, race data and testing, we identify your key strengths and limiters to build a clear, personalised roadmap towards peak performance.
From there, your training is aligned with a structured, evidence-based plan designed to deliver the adaptations you need, when you need them.
All athletes receive practical nutrition and fuelling guidance to support training, recovery, and performance. For those looking to go further, we offer access to in-house nutrition support and strength & conditioning coaching, allowing you to build a fully integrated performance plan around your training.
N = 1
Find out about the individual
Needs Analysis
How does the athlete's ability compare to what's required to meet the goal?
Plan
Devise a plan to get there. Testing and modifying along the way to ensure success.
What our athletes have to say:

Bronze | £99
Bronze – AI Assisted Coaching
For riders who want a smarter, more efficient approach to training—combining AI-driven training with expert coaching insight.
A personalised approach that blends adaptive training technology with human coaching. We start by understanding your goals, time availability, and what you enjoy, before identifying the gap between your current fitness and where you need to be.
Your training is then delivered and adjusted dynamically based on your data and recovery, while your coach provides oversight, direction, and accountability—ensuring you stay on track and continue to progress.
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AI-driven, adaptive training plan
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Ongoing adjustments based on performance and recovery data
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Initial consultation with goal setting and gap analysis
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Monthly coach check-in
Silver | £170
Silver – Performance Coaching ⭐ Most Popular
For committed riders looking to make measurable progress and perform at their best.
A fully personalised coaching experience built around your goals, training data, and lifestyle—ensuring you’re progressing week to week with clarity, structure, and purpose.
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Personalised monthly training plan
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Monthly coach consultation
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Weekly training data review



Gold | £250
Gold – Elite Performance Coaching
A fully personalised, integrated coaching experience built around you—your training, your lifestyle, and your goals. Informed by experience working with WorldTour riders and Olympians, this is a true performance partnership, with uncapped communication and continuous support.
Your training is adjusted in real time based on your recovery, feedback, and wearable data—ensuring every session is purposeful and aligned with how you’re responding.
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Fully personalised weekly training plan
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Daily coach contact with uncapped communication
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Ongoing training adjustments based on recovery and wearable data
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Detailed session-by-session data analysis
Limited availability to ensure a high level of support.
Detailed Package Breakdown

£99 per month
AI Assisted Coaching
For riders who want a smarter, more efficient approach to training—combining AI-driven training with expert coaching insight.
What’s included:
Performance Profiling & Onboarding
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Initial consultation and goal-setting session
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Training history and performance analysis
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Needs analysis and performance gap identification
Planning & Strategy
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Personalised training plan delivered through adaptive technology
Training Delivery
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Compatible indoor training sessions (e.g. Zwift)
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Basic strength & conditioning plan
Monitoring & Optimisation
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Ongoing adjustments based on performance and recovery data
Communication & Support
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Monthly coach check-in (performance review + plan adjustments)
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Ongoing support via AI assistant coach
Tools & Integration
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Practical nutrition guidance
Extras
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Access to exclusive partner discounts
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Access to the Holohan Coaching WhatsApp community
Bronze
Silver
£170 per month
Performance Coaching ⭐ Most Popular
For committed riders looking to make consistent, measurable progress and perform at their best.
What’s included:
Performance Profiling & Onboarding
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Initial consultation and goal-setting session
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Training history and performance analysis
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Testing and needs analysis
Planning & Strategy
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Long-term performance roadmap and annual planning
Training Delivery
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Fully personalised training plan
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Compatible indoor training sessions (e.g. Zwift)
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Basic strength & conditioning plan
Monitoring & Optimisation
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Weekly training data analysis and feedback
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Regular plan adjustments based on performance and progress
Communication & Support
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Weekly coach support and feedback
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Monthly coach consultation and review
Tools & Integration
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Premium TrainingPeaks account included
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Practical nutrition guidance (with option to upgrade)
Extras
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Access to exclusive partner discounts
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Access to the Holohan Coaching WhatsApp community
£250 per month
Elite Performance Coaching
For athletes serious about maximising performance and delivering results on race day.
What’s included:
Performance Profiling & Onboarding
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Initial consultation and goal-setting session
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Training and racing history analysis
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Testing and in-depth needs analysis
Planning & Strategy
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Long-term performance roadmap and annual planning
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Pre-race strategy planning and post-event review
Training Delivery
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Fully personalised weekly training plan
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Compatible indoor training sessions (e.g. Zwift)
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Dedicated strength & conditioning programme
Monitoring & Optimisation
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Daily training data analysis and feedback
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Ongoing training adjustments based on performance, recovery, and wearable data
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Advanced data analysis using WKO5
Communication & Support
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Unrestricted coach communication (WhatsApp, phone, and platform)
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Monthly coach consultation and performance review
Tools & Integration
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Premium TrainingPeaks account included
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Integrated nutrition guidance (with option for advanced support)
Extras
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Access to exclusive partner discounts
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Access to the Holohan Coaching WhatsApp community
Limited availability to maintain a high level of support.
Gold
NextGen Talent Program
Are you a young, ambitious cyclist with the potential to progress to the next level?
The NextGen Talent Program is designed to support developing riders who are serious about their progression and committed to maximising their performance.
We work with a small number of athletes each year, providing access to high-level coaching at a significantly reduced rate — helping remove barriers while maintaining the standards required to progress in the sport.
What’s Included
Reduced Coaching Rates
Access our coaching services at a heavily discounted rate, designed to support talented athletes at a key stage in their development.
Individualised Coaching
A structured, personalised approach tailored to your strengths, limitations, and racing demands — ensuring you’re progressing in the areas that matter most.
Pro-Level Insight & Support
Benefit from experience working with elite and professional athletes, with guidance on training, racing, and long-term development within the sport.
Who It’s For
We’re looking for riders who:
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Show clear commitment and consistency in their training
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Are motivated to improve and open to feedback
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Have ambitions to progress within the sport (regional → national → international)
This isn’t just about current results — attitude, work ethic, and long-term potential are just as important.
How to Apply
If you feel you’re a good fit for the program, apply using the form below.
Include:
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A summary of your recent racing and results
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Your current training setup
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Your short- and long-term goals
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Why you feel you would benefit from the program
Applications are reviewed individually, and places are limited to ensure each athlete receives a high level of support.

Want to get started?
Please fill out the form and a member of our team will get back to you.
